I hate commercials.

Unless they’re relevant and/or fun.

I love my iPhone and all its apps. It’s user-friendly, just works and helps me in doing better what I need to do.

Now they found a way to reach any iPhone/iPad users (they claim to be selling one every 3 seconds!) with relevant and fun advertisement. And you can buy the product or service directly from the ad in some cases. Or you can download free stuff.

This will change the game forever. Worth having a look.